Do you need support about branding and communication?
Your C&C Social Media pages (Fb and Instagram) are core tools to daily feed and widen your local and international fan base and network, to promote your C&C events and to connect with the automotive web community and industry.
Please, follow these guidelines closely to make the best out of your C&C Social Media pages, always bearing in mind that all C&C related pages must be consistent with each other and reflect the media and communication style of the world’s largest car phenomenon!
The following instructions will help you set up your Social Media profiles in full compliance with our visual standards, which apply to all local C&C pages as well as to our main International pages
As a profile picture, use the official C&C logo specially personalized with your country flag, on a white background. You can find your logo pictures in the Cars & Coffee start-up package provided by Cars & Coffee International.
Facebook: [country]-facebook.png | Instagram: [country]-instagram.png
As a Facebook cover photo, pick a picture from one of your events that best represents the C&C spirit and atmosphere. Your selected picture is required to meet the following standards.
You don’t want your cover picture to look grainy when uploaded. Large size and high resolution are essential to give the best quality look to your C&C profile (minimum width: 800px).
For further support on image size and resolution, please visit Facebook support page
The shape of your chosen photo should be as similar as possible to that of the Facebook frame in order to avoid deformations.
Your chosen picture should display a balanced distribution of its contained subjects.
The subjects of your chosen pictures should be consistent with our brand profile and car selection guidelines. Remember: Dreamcars are protagonists!
Your profile bio/information should include the International C&C biography, and some additional information about your local C&C where indicated.
The world's largest car phenomenon
Live your passion everywhere!
Register: cars.coffee
The world's largest car phenomenon. Live your passion everywhere!
Cars & Coffee is an international franchise hosting events for DreamCar owners and lovers all over the world.
We fuel our project with passion and high-quality standards, aiming to provide our community with the exclusive automotive experience.
*Enter here your personalized text with additional information about your local Cars & Coffee. Keep it simple and concise*
When you have a Cars & Coffee event approved and confirmed on the official calendar, Cars & Coffee International will take care of creating a related Event Page to spread and promote on Social Media in accordance with the following:
In order to promote your local event throughout our global online network, you will have to provide us with a least 30 professional pictures to publish via our Cars & Coffee International accounts.
As a general rule, each of your posts should appear on both Social Media platforms, that is, Fb and Instagram.
All posts must have a picture of your choice attached to them, as this will increase your reach, shares and visibility.
The pictures to post on Social Media via your C&C local profile are expected to meet all the requirements listed in the Cover Picture section of these guidelines. In addition to this, make sure your posts:
Use Facebook/Instagram stories to share contents that are not strictly related to your or C&C events (e.g. your visit to a motor show or a ride on your Dreamcar).
Each time you post a picture, add the following C&C Hashtags: #carsandcoffee #carsandcoffee[country] #[country]
In your hashtags, always mention other brands or communities related to the automotive/luxury world and industry. This will allow you greater exposition and visibility.
